Design, whether it be for the web, print or media, design has to be in tune with the audience you are targeting. Too fancy of a design and your message could get lost out of utter confusion. Too bland of a design and you’ll risk boring your visitor.
Whats the right design for you ?
What is your budget ?
Is having your customers find you online important to your businesses success ?
Who are your customers ?
How do you currently acquire customers and where do they come from ?